Ontario, CAN: Flightpath, the podcast revenue optimization leader, announced today Glassbox Media has selected the company as its inventory and campaign management platform. This strategic partnership empowers Glassbox to propel substantial revenue growth, equipped with cutting-edge tools tailored for optimizing campaign management and performance not just for the present but also for the next 12 months into the future.
Establid in 2021, Glassbox Media stands as the premier podcast platform helping podcast creators monetize and grow their audiences, hosting some of the most esteemed content creators and popular shows. Since its inception, Glassbox has rapidly expanded its podcast portfolio, touting an impressive 15 million monthly downloads across a diverse array of content genres.
Noteworthy shows hosted by Glassbox include Everything Everywhere Daily, rSlash, Proof: True Crime Podcast, LISK: Long Island Serial Killer, Investing for Beginners, and more.
“We chose Flightpath because it allows all of our teams across sales, account management, and ad operations to be more responsive to ad buyer needs, and ensures we are one of the first calls they are going to make,” said Chris Whitman, Glassbox Co-Founder and Chief Strategy Officer. “Flightpath is providing us with clear visibility into how our inventory is tracking so we can deliver campaigns in full for our brand and agency partners.
We’ve also found Flightpath helpful in managing audience growth campaigns for our podcasters and have been able to secure key creator partnerships by touting this integration as it underscores our focus on creator support and transparency.”
“We are proud to partner with Glassbox Media,” stated Flightpath CRO Laurie Belleau. “This is an incredible team of podcast professionals and we are looking forward to providing them with the necessary tools to support their continued revenue growth and success in the marketplace.”