Big Loud’s powerhouse country songstress and breakout star Ashley Cooke has released her latest track, “the f word”, available everywhere today. The song finds a lovestruck Cooke aching and regretting saying the F word in front of a paramour’s mother, only to reveal that the F word isn’t the notorious expletive but rather…forever. Ashley, deeply enamored, tells her partner, “I’m going to spend forever with you” even though the early declaration causes her to cringe. Listen here and watch the visualizer here.

“This song immediately caught my attention from the title,” shares Ashley Cooke. “It’s brilliantly written and resonates with an experience I had in a past relationship…The song starts with ‘I try not to swear,’ which cracks me up because I have the mouth of a sailor, often using many f-words.”
Ashley, who is currently opening for Kane Brown on his arena tour, first teased the track during her performance at Nashville’s legendary Bridgestone Arena, treating the crowd of 20,000 fans to a first listen. See the videos and hear the crowds’ enthusiastic reaction here. She also performed the song to strong response at the Country Radio Seminar (CRS).
Fans are in luck, as many will get to hear “the f word” live, as Ashley, who is known for her energetic live performances, continues to open for Kane Brown on his arena tour this spring. Additionally, Ashley also has several of her own headlining shows, plus festival appearances. Please find tour dates here.
The release of “the f word” is another 2025 milestone for Ashley, who continues to have a banner year. She kicked off the year with as a nominee for Best New Country Artist at the 2025 iHeartRadio Music Awards. In February, Ashley joined forces with global superstar Joe Jonas for an unforgettable heartbreak anthem in “all I forgot” feat. Joe Jonas; listen here.
She also crisscrossed the country playing to packed venues on her “your place” headline Tour, named after her breakout track “your place” which reached #1 on country radio; listen here. She can next be seen at the ACM Awards in Texas, where she is nominated for New Female Artist of the Year.