Meek Mill, Juliette, PD-iHeartradio Derrick DC Corbett
Juliette Jones has worked in various positions during her time in the industry. Without a doubt, the varied experiences have helped her in her current position as the EVP of Urban Promotion at Atlantic records. I have known Juliette for several years and I love her straight-shooter approach to the industry. She is only scratching the surface of where
JULIETTE JONES: I started interning when I was living in Washington DC while going to school at the University of Maryland. I started out interning for Arlinda Garrett. I met her at work. And from there, I moved to NYC to intern at WBLS.
A friend of mine from college, her godfather was Percy Sutton who owned the station. Puffy was leaving his internship there to go to Uptown Records and I took his place at the station. I also started interning with Lionel Ridenour at Arista Records. I did that for a couple of years in NYC, making some great relationships along the way, including Funk Master Flex, who was very instrumental in helping me get my first job and [in] gain[ing] some credibility in the hip-hop business in the city at that time.
I got my first regional job with Jive Records in 1994. They moved me back to Washington DC. I stayed with the company until 2001 and held several positions there, including Mid-Atlantic Regional, South-East Regional, National Director and Senior National Director before departing. My next job was at “Hits Magazine” in Los Angeles. I stayed there a couple years [before I] returned to NYC at the end of 2004 to begin work at Virgin Records with Lionel Ridenour.
Virgin turned into Capitol Records during my tenure. In 2007, Ronnie Johnson joined the company and I ended up becoming the Head of Urban Promotions for the first time under his leadership. Unfortunately, he passed away at the end of 2007, and in 2008 I left the company. I took an involuntary sabbatical and moved to Paris for a couple months. I returned to the states to work for the great and brilliant Geo Bivins. I stayed there for [two] years and [then] left there to go to Warner Brothers Records to work with Joie Manda and Todd Moscowitz as the Head of Urban Promotions. That was the beginning of my current tenure at Warner Music Group.
You’ve worked in various positions in the industry. You even did a stint at HITS Magazine. What was it like to work at an industry trade?
HITS was completely different from Jive Records. California was totally different from NYC. I’d never lived there before. The whole culture in the office was very casual and relaxed, but it was very interesting to work on deadlines collaboratively to put the magazine out while still working in and around the music business with a lot of my old colleagues. Working for Dennis Lavinthal, Lenny Beer and Todd Hensley was incredibly educational and a lot of fun. They’re definitely entrepreneurial guys who’ve seen and done a lot in the music business. I really appreciated the tone and texture of HITS as always a bit tongue-in-cheek and [it] doesn’t take itself too seriously; that was definitely reflected in the environment in the office.
How important is it that industry people diversify their skills?
It’s important for anyone in any business to constantly learn and grow and change as the world changes and as the business changes. That definitely applies to executives in the music business, as well. There’s never a bad or downside to diversifying and broadening your skill set and your knowledge of different avenues of the business.
How has it been to witness the success of Cardi B escalate so quickly?
Watching Cardi B break so many records as a female MC with her first album, “Invasion of Privacy,” has been nothing less than inspiring. She is extremely hard-working and incredibly likable so it’s not surprising that
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