iOne Digital is proud to announce the debut of the CASSIUS Life video franchise — an extension of the master platform, CASSIUS — featuring rap phenom and columbia records recording artist,
Dej Loaf.
CASSIUS Life will provide an introspective viewpoint on Black culture’s “dope, woke and unapologetic” figures. This aspirational franchise will highlight fearless trendsetters and key influencers such as Dej Loaf, A$AP Rocky, Migos, and KeKe Palmer — individuals who are creating culture complete with high fashion, famous friends and stylish events.
Dej Loaf made an explosive impact on the market with the debut of her 2014 Billboard chart-topping single, “Try Me.” Since then, the Detroit native has maintained an impressive presence all while surviving the currents of an ever-changing music business landscape. As