Getting to Know Forbs West
It’s always refreshing to hear from someone who’s navigated the twists and turns of the music business. Forbs West, the founder of FORBZ Management Inc., is one of those people. He knows the game. And he’s got a lot to say about it.
The Value of Energy
When asked about the qualities he values most, Forbs doesn’t hesitate. “Energy is key,” he states firmly. Personality trumps all, he believes. Integrity follows closely behind, while intelligence is like icing on the cake. It’s a candid take that reflects his no-nonsense approach in the industry.
A Unique Brand
FORBZ Management Inc. operates as a boutique artist development firm, providing tailored consulting services to a selective roster of clients. With three artists spanning from Los Angeles to New York City, Forbs is focused on quality over quantity. His mission? To elevate their careers and help them navigate the complexities of the music world.
A Shoutout to the Unsung Heroes
Forbs reflects on his journey with gratitude. “My parents were instrumental in guiding me toward college radio, even when my peers were all about the party scene,” he says. His time at WTUL became a pivotal experience, laying the groundwork for his career in the music industry. He also credits Jank Setup, his first management client, for being a significant part of his early success.
Words of Wisdom
If he could talk to his younger self, Forbs would emphasize resilience. “Never give up,” he advises. He points out the importance of poise, determination, grit, and persistence. These traits form the backbone of anyone hoping to make a mark in the competitive music industry.
The Importance of Drive
When it comes to his close friends, Forbs sees a shared characteristic: they’re driven. Whether it’s a cause, a passion, or a hobby, it’s that drive that matters. It’s the kind of motivation that pushes individuals to grow and succeed in their pursuits.
Building a Legacy
Looking to the future, Forbs shares a visionary idea: if immortality were achievable, he’d create a music industry travel agency. This would give artists the chance to thrive while managing their careers. Imagine an app where they could input their travel destinations, and everything from expenses to accommodation for performances would be covered. That’s a concept that could change the game for artists seeking stability.
To learn more about Forbs West and his work with FORBZ Management, visit Forbz Management. For more insights into the music industry, check out our piece on artist development opportunities.
