Frank Ski’s Goodbye Letter to V103 Fans
Here is Frank Ski’s letter to his audience of 14 years on V103 exclusively obtained by the leading industry trade site, TheIndustry.biz
Thursday, December 13, 2012Dear Atlanta:Fourteen years ago, V-103 General Manager Rick Caffey and I set out to create a morningshow that was informative, entertaining and inspirational — and year after year, you’ve blessedus with #1 ratings in every age category.I’m beyond blessed to get paid to do what I love most, to be on the radio with more than amillion listeners every week. I have enjoyed waking you up every morning, deejaying thehottest parties every week and whether it be in the streets, the grocery store, your school, afootball game or in places of worship, I have truly enjoyed getting to know you and your family.When I moved here in 1998, I was newly married and hadn’t even started my family. Majormilestones and defining moments have happened while on the airwaves of V-103. My childrenwere born here in Atlanta, and you shared in that joy — all three times. Tanya & I started theFrank Ski Kids Foundation a decade ago, and because you supported our annual Kids Week,Youth Bowl and Wine Tastings, you made it possible for us to expose hundreds of kids to theirfuture, and ultimately, realize their dreams.I’ve grown personally from interviewing those who have made Atlanta the great city it is, andI’ve flourished from genuine relationships with people like Maynard Jackson, Andy Young, BillCbell, Bernice King, Shirley Franklin and my good friend, Kasim Reed, whose individuallegacies will live forever.Atlanta, you’ve allowed me to bring so many important triumphs and tragedies to life. To beblessed with the last interview with Ms. Coretta Scott King, challenged by the jail interview withconvicted murderer Wayne Williams, and completely honored to interview the young Senatorfrom Chicago, President Barack Obama. The list goes on — from the iconic and unforgettableWhitney Houston to the incomparable living legend, Mr. Stevie Wonder, you’ve witnessed andexperienced countless defining moments with me.You encouraged me when I flew to New York hours after 9-11, when I drove to Louisiana for theJena 6 story and even when we pulled our entire city together to raise hundreds and thousandsof dollars for Hurricane Katrina victims. You’ve been there when I suffered a loss, and when thehard work allowed me to try things I never could have dreamed for myself.We’ve traveled around the world together… to Asia, Africa, South America and beyond,and have returned home with deeper connections to each other and our communities. Youcelebrated with me in 2011 when my dream to open a restaurant became a reality. I thank youfor all of those shared times — the laughter, the tears and the victories.And with that, Atlanta, I have decided to end my tenure with V-103My decision to leave my V-103 family has been one of the most important and most spiritualdecisions of my life. For years, I’ve delivered the Inspirational Vitamin and have told you to liveby faith, not fear, and to believe in the power of God’s plan for your life.I’ve encouraged you to “˜Let Go and Let God’ — and now it’s time for me to do the same.It’s time for me to walk in faith — but chase my passions and spiritual purpose to expand mybrand & grow. It’s time for me to explore other opportunities that will allow me to serve morepeople on a greater level.Thank you to General Manager, Rick Caffey, for believing in my talent, and allowing me to bethe leader of a radio station that truly believes in service & community. Thank you to my cohost,Wanda Smith, for trusting in my abilities to lead the Morning Show on a successful 14 yearjourney. Thank you to the entire V-103 family — on-air and behind the scenes — your efforts,enthusiasm, hard work & support will always be appreciated.And thank you to YOU, Atlanta, for allowing me to be a part of your family, and unselfishly beinga part of mine. As the story continues, you will hear me again on radio & I will not leave the cityI call home.As one beautiful chapter ends and another begins, I will take the memories we’ve created andnever forget how the story began. I look forward to sharing the next chapter with you, andcreating even more unforgettable memories.This is not a good-bye, Atlanta, but instead — to be continued… very soon.Thank You & God Bless,Frank Ski–Executive Assistant & Brand ManagerNina Brownninabrown@frankski.com
