iHeartMedia Boston’s 101.7 The Bull, Boston’s Home for Commercial-Free Weekends and New Hit Country, announced today that its eighth annual “Country Cares for St. Jude” Radiothon raised over $463,000 to benefit St. Jude Children’s Research Hospital, the leading children’s hospital pioneering research and treatments for kids with cancer and other life-threatening diseases.
“Country Cares for St. Jude Kids” was hosted locally by 101.7 The Bull’s on-air personalities Amanda Jo Parker, Jessica Callahan and Brandon Clay. The broadcast aired on Thursday, December 7 and Friday, December 8 from 10 a.m. – 7 p.m., and it featured St. Jude patients and their families. Listeners were encouraged to call in, text or go to thebull1017.com/give to become a St. Jude Partner In Hope, a program where donors make $19 monthly donations to St. Jude. Additionally, the station held a benefit concert on December 4 that featured Brian Kelley, Chase Matthew, Kassi Ashton and Drew Baldridge.
“Our listeners are incredibly generous and stepped up to help the kids of St. Jude,” said Joey Brooks, Program Director for 101.7 The Bull. “St. Jude Children’s Research Hospital is an amazing place, and we are honored to help in the fight to make sure that no child is ever turned away for treatment, and that one day no child will die from cancer. Congrats to the entire iHeartMedia Boston team on another incredible Radiothon!
” Over the past eight years, 101.7 The Bull has raised over $3.5 million to benefit St. Jude Children’s Research Hospital and was named the 2019 St. Jude Partner Station of the Year.
iHeartMedia is the leading media outlet in the Boston market with multiple platforms, including its broadcast stations; live events; data; and its digital businesses and platforms, including mobile, social and its own iHeartRadio, iHeartMedia’s free all-in-one digital music, podcasting and live streaming radio service – with more than 3 billion app downloads and more than 160 million registered users.
