iHeartMedia announced today that Steve Darnell has been named Metro President for Sacramento, CA, effective immediately. iHeartMedia Sacramento has a strong cross-platform presence and includes a number of iconic brands and franchises — both broadcast and digital — encompassing more than seven stations comprised of music, talk and news formats.
iHeartMedia has the leading consumer reach and influence across multiple platforms and delivers more live programming than any other media company. As Metro President, Darnell will be responsible for managing all operations of the cluster, while working closely with other business leaders in the Sacramento market. He will report to DJ Hodge, Division President for iHeartMedia.
“After many years of successful leadership in our Pacific Area, it was clear early-on that Steve was the perfect candidate to lead our Sacramento Market as Metro President,” said DJ Hodge, Division President for iHeartMedia. “Steve is the ideal choice to continue the great work done by Sara McClure, who is moving into our Unified Partnerships Division.”
Darnell most recently served as the Area President for iHeartMedia’s Pacific Area. He also served as the Market President for iHeartMedia’s Fresno Market, as well as Fresno’s Senior Vice President of Sales. Steve is a proud graduate of Fresno State University.
“I’m excited for the opportunity to lead our Sacramento team and market leading iconic station brands. Sacramento is a dynamic, thriving city and I’m thankful that DJ Hodge, Hartley Atkins and Rich Bressler have entrusted me with continuing our growth in this very important market,” said Steve Darnell.
iHeartMedia is the leading media outlet in the Sacramento market with multiple platforms, including its broadcast stations; live events; data; and its digital businesses and platforms, including mobile, social and its own iHeartRadio, iHeartMedia’s free all-in-one digital music, podcasting and live streaming radio service – available across more than 500 platforms and over 2,000 devices including smart speakers, digital auto da<a href="shes, tablets, wearables, smartphones, virtual assistants, televisions and gaming consoles.