Kristal McKanders Dube to Head Global Comms

Kristal’s innate storytelling ability, coupled with her expertise in corporate and music publishing communications, makes her an invaluable addition to our team.”  

McKanders Dube said, “Sharing the unique stories and perspectives of the artists, songwriters and the executives behind the music we love has always been a passion of mine.

As BMG, a rising innovator in the music industry, embarks on this next chapter with a new CEO, I’m eager to help evolve and amplify the company’s brand narrative, along with continue to tell the remarkable stories of the people who propel the music business forward.” 

As Senior Vice President of Communications and Marketing at WMG, McKanders Dube was instrumental in shaping Warner Chappell’s communications strategy.

Her leadership was key in positioning the company’s narrative during a CEO transition and most recently, in publicizing its milestone of surpassing $1 billion in revenue.

She also spearheaded media relations, developed thought leadership initiatives, and ensured the company’s social media presence aligned with its overall communications goals.

Prior to joining WMG, McKanders Dube honed her communications expertise working in the consumer brand and luxury hospitality PR space with IHG Hotels & Resorts, and agencies MSL Group and Jackson Spalding. She began her career as a TV and radio reporter with stints in the Detroit market.