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MICROSOFT LAUNCH ANNOUNCEMENT: MUSIC X TECHNOLOGY

“Technology is a big part of what we do as a band and what we use, and just creates a real experience for our fans.” -
“Technology is a big part of what we do as a band and what we use, and just creates a real experience for our fans.” –

Today marks the official launch of Music x Technology, an online destination for new ideas at the intersection of music and technology, curated by Microsoft at microsoft.com/musicxtech.

Monthly content will feature new artist collaborations with behind­-the-­scenes access on how the music experiences came to life through technology. Focusing on the ideas at the intersection of music, art and technology, Music x Technology provides users to discover forward-thinking artists who are using Microsoft technology to transform the way we create and experience music.

To kick off the platform is a new interactive photography project which profiles forward­-thinking musicians who have created compelling performances and innovative work using Microsoft technology. Shot by Satellite Lab founder and artist Carlo Van de Roer, the portraits are a homage to Microsoft’s recent creative collaborations with critically acclaimed DJ/producer Matthew Dear, electronic pop duo Phantogram, and electronic music band Neon Indian.

“Photography and music have a long history. With making these portraits, we wanted to think about the relationship between these musicians and an audience — with technology as the conduit for that relationship.”- Carlo van de Roer from Satellite Lab

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