Audoo—the music technology company revolutionising public performance royalties—has appointed music publishing veteran Nigel Elderton as Chairman, adding to the company’s growing team of international industry experts. The renowned executive boasts a career spanning over 45 years in the music industry.
Nigel brings decades of experience from both music publishing and PRO advisory and reform to Audoo. As company Chairman, he is tasked with steering and aiding the advancement of Audoo technology within the industry.
This appointment bolsters a team, and board, of senior experts from APRA AMCOS, BMG, BMI, Bowers and Wilkins, Shazam, Spotify, and more who have joined Audoo since its formation in 2018.
Nigel is the European President of the global independent music publi
Nigel Elderton, Audoo Chairman, says: “The Audoo mission is worthy, and its technology highly impressive. Improving the licensing landscape and removing barriers to royalty processes is vital in rebalancing money that should be reaching music creators and performers – Audoo tech aids efficiency in these processes.
“Early adopters are showing improvement in the accuracy of data collection and, ultimately, more of those owed will receive their optimum public performance payments. As a publi