As a new company, NielsenIQ sets out to transform its business and inform the future of commerce.
NielsenIQ begins its next chapter as an independent company with the closing of its acquisition by Advent International in partnership with incoming Executive Chairman and CEO James “Jim” Peck. As a standalone business, NielsenIQ is better positioned to accelerate its transformation and strengthen its market-leading position.
To move forward as a definitive leader in the FMCG industry and u
Clients will be able to continue to rely on NielsenIQ’s industry-leading data while the company accelerates the delivery of new capabilities and refines its operations. As a trusted partner with intimate knowledge of the FMCG and retail industries NielsenIQ has the opportunity to make tough decisions, adapt to client needs, and deliver innovative solutions that truly meet customers’ needs.
About NielsenIQ
NielsenIQ is the leader in providing the most complete, unbiased view of consumer behavior, globally. Powered by a ground-breaking consumer data platform and fueled by rich analytic capabilities, NielsenIQ enables bold, confident decision-making for the world’s leading consumer goods companies and retailers.
Using comprehensive data sets and measuring all transactions equally, NielsenIQ gives clients a forward-looking view into consumer behavior in order to optimize performance across all retail platforms. Our open philosophy on data integration enables the most influential consumer data sets on the planet. NielsenIQ delivers the complete truth.
NielsenIQ, an Advent International portfolio company, has operations in nearly 100 markets, covering more than 90% of the world’s population. For more information, visit www.nielseniq.com.