Looks like the first major casualty of the talk doesn’t fair well with PPM prediction in Radio Facts is the Legendary Steve Dahl who was given his walking papers by WJMK (Jack FM)/Chicago. According to the Chicago Tribune Dahl is out despite a contract with the CBS Radio outlet worth $1 million annually that runs into 2011 (YIKES). (I’m sure from his picture, he got a nice severance package. Hey, don’t hate the honest man. Hate the dishonest system). “It turns out that music gets better ratings than we do with this new PPM ratings system and guess what’s cheaper? The music. So this is our last show,” he told his audience on Friday.
Yes, yes, y’all. So what’s going to happen to Steve Harvey, Tom Joyner and others as PPM grows? Time, oh it will tell….
