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TIDAL, Great Idea at what other Costs?

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Yesterday and other celebs announced a new streaming service (relatively new) called TIDAL. There was an elaborate presentation in New York to bring forth a service that will finally give the artists their financial just do. The service also includes  content and more features for more at two tiers $9.99 and $19.99 per month the higher rate for higher quality music. The question becomes how does it benefit consumers and are consumers concerned in the least about how much more money artists make? Are they loyal and dedicated enough to want to support artists for more money when they can get the same service cheaper with several other companies like Spotify, Pandora, Google and ?  Critics state that the artists can pull their music from other streaming services and make the music exclusive to TIDAL it's an uphill . Had the group stated they were going to donate portions of the proceeds to social issues or certain causes they may have gotten some of the responses they got Twitter (see below). Time will and we wish the group well.
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