Music Leader and World’s Leading Social Music Creation Platform to Promote Responsible AI Practices, Including Pro-Creator Standards, and Plan to Develop New and Enhanced Commercial and Marketing Opportunities for UMG-Signed and BandLab Native Creators
Universal Music Group (UMG), the world leader in music-based entertainment, and BandLab Technologies, the parent company of the world’s largest social music creation platform, BandLab, today announced plans for an expansive, industry-first strategic relationship concentrated on artificial intelligence (AI).
Centered on empowering the next generation of artists, including within BandLab’s global community, the alliance will advance the companies’ shared commitment to ethical use of AI and the protection of artist and songwriter rights.
Together, the companies will also pioneer market-led solutions with pro-creator standards to ensure new technologies serve the creator community effectively and ethically.
BandLab is the world’s first music creation platform to pledge support for the Human Artistry Campaign (HAC), a global coalition devoted to ensuring AI technologies are developed and utilized in ways that champion human creativity and culture.
As the digital landscape of music continues to evolve, this collaboration is designed to be a beacon of innovation and ethical practice in the industry and heralds a new era where artists are supported and celebrated at every stage of their creative journey.
In making the announcement, Sir Lucian Grainge, Chairman & CEO, Universal Music Group said, “We welcome BandLab’s commitment to an ethical approach to AI through their accessible technology, tools and platform. We are excited to add BandLab Technologies to a growing list of UMG partners whose responsible and innovative AI will benefit the creative community.”
Michael Nash, EVP and Chief Digital Officer, UMG added, “Meng Kuok and his team at BandLab Technologies, as well as the Caldecott Music Group network, have achieved impressive scale at the dynamic intersection of social music and creator technology innovation. At UMG, we constantly seek to empower and support both establi
