Home Announcement Viacom and Twitter Partner to Deliver Social Video Campaigns for Marquee Shows...

Viacom and Twitter Partner to Deliver Social Video Campaigns for Marquee Shows and Events

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via Tweets for the “Most Sharable Video” for the 2012 MTV Video Music Awards. The show itself generated 14.7 million Tweets. The biggest peak of the night went to the moment One Direction won Best Pop Video with 98,307 Tweets per minute. Taylor Swift's performance was the night's second biggest moment, generating 86,275 Tweets per minute.

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