iHeartMedia Los Angeles announced today that Brian Long has been named Program Director for three of iHeartMedia's acclaimed news and sports talk stations — KFI AM 640, KLAC AM 570 LA Sports and The Patriot KEIB AM 1150. His new role will take effect January 27, 2025.
iHeartMedia Los Angeles is home to eight iconic stations spanning music, talk and news formats across broadcast and digital platforms. As Program Director, Long will oversee the audio strategy for KFI, KLAC and KEIB, focusing on broadcast, digital and news content to drive audience engagement and revenue growth across all platforms. He will report to John Peake, EVP of Programming for iHeartMedia Los Angeles.
“Programming KFI, KLAC and KEIB, requires a unique skill set, and Brian checks every box,” said John Peake, EVP of Programming for iHeartMedia Los Angeles. “His exceptional track record in ratings and revenue success, combined with professional play-by-play broadcasts, makes him the ideal leader to manage our partnerships with the world champion Dodgers and the Los Angeles Chargers.”
Long is a veteran news, talk and sports media programmer with over twenty years of major market experience. He has been recognized by numerous industry trade journals as one of the country's top programmers. His passion for developing talent and building powerful brands has consistently driven both ratings and revenue.
“I am extremely grateful for the opportunity to lead these powerful iHeartMedia brands in Los Angeles and to work with some of the best talent in America,” said Brian Long. “I truly could not be more excited to embrace this new challenge.”
iHeartMedia is the leading media outlet in Los Angeles with multiple platforms, including its eight broadcast stations; live events; data; and its digital businesses and platforms, including mobile, social and its own iHeartRadio, the free all-in-one digital music, podcasting and live streaming radio service – available across more than 500 platforms and over 2,000 devices including smart speakers, digital auto dashes, tablets, wearables, smartphones, virtual assistants, televisions and gaming consoles.
