My greatest lesson learned as an entrepreneur: Makeda Smith – JazzmynePR.com

“The greatest lesson I have learned in business is to always provide your best service. When a client remembers you, you want them to remember that you provided them with great service, professionalism, care and attention. That memory is your calling card. They will spread that memory of you to their peers and that personal recollection that they share is stronger than any paid advertising. I have 30 years in the publicity game and it is personal referrals that have sustained me for decades now.” Makeda Smith / JazzmynePR.com