The arrival of fall in the U.S. marks an annual turning point for radio listening. Historically, fall and winter see the most radio tune-in during the year, and the uptick that occurs when the leaves turn is most noticeable as consumers everywhere make the transition from summer into the latter part of the year.
So, now that school is back in session, the mercury has dipped a bit, and the news and sports cycles have picked up, even though we did not break them out separately.